本文缘起.................................................................................................................................................3
行业现状及前瞻............................................................................................................................3
基本问题........................................................................................................................................4
一份调查........................................................................................................................................5
基本前提.................................................................................................................................................6
利益.................................................................................................................................................6
诚信.................................................................................................................................................7
远见.................................................................................................................................................7
可行.................................................................................................................................................8
基本思想.................................................................................................................................................8
可跟踪，可统计，可分析，可考核............................................................................................8
具有前瞻及预见能力....................................................................................................................9
能够解决实施困境......................................................................................................................10
具有多渠道支持，体现完整管理思想......................................................................................11
实施步骤分解.......................................................................................................................................11
数据元素分析...............................................................................................................................11
管理咨询/分析.............................................................................................................................13
基本需求分析..............................................................................................................................14
实施风险评估/可行性分析.........................................................................................................17
技术可行性分析..........................................................................................................................18
技术方案及实施..........................................................................................................................18
市场/销售/客户服务管理培训....................................................................................................18
使用操作培训..............................................................................................................................18
试运行/磨合期.............................................................................................................................19
投入运行/反馈/改造....................................................................................................................19
总结.......................................................................................................................................................19
