0.2 团队信息 ....................................................................................4
0.3 参考文献 ....................................................................................4
1.产品介绍 ...............................................................................5
1.1产品定义.............................. .......................................................5
1.2产品开发背景...................... ..........................................................5
1.3产品主要功能和特色........................................................................5
1.3.1 主要功能列表 .......................................................................5
1.3.2 产品特色.............................................................................6
1.4产品范围.............................. .......................................................6
2.市场概述 ...............................................................................6
2.1客户需求.............................. .......................................................6
2.1.1 面向的消费群体（客户）的特征 .................................................6
2.1.2 客户对产品的功能性需求和非功能性需求 ......................................7
2.1.3 本产品如何满足客户的需求，以及给客户带来的好处 ........................7
2.2市场规模与发展趋势........................................................................7
3.产品发展目标..........................................................................8
4.产品技术方案..........................................................................8
4.1产品体系结构...................... ..........................................................8
4.1.1 体系结构框架图....................................................................8
4.1.2 设计原理.............................................................................9
4.2关键技术.............................. .......................................................9
6.MAKE-OR-BUY 决策............................................................10
7.项目计划 .............................................................................10
7.1项目团队....................................................................................10
7.2软件硬件资源估计.........................................................................11
7.3成本估计....................................................................................11
7.4进度表.................................. ....................................................11
8.市场营销计划........................................................................11
8.1产品盈利模式和销售目标.. ..............................................................11
8.1.1 产品赢利模式.....................................................................11
8.1.2 产品销售目标.....................................................................11
8.2销售方式和渠道.................. .........................................................11
9.成本效益分析........................................................................12
9.1 成本分析 ..................................................................................12
9.2 效益分析 ..................................................................................12
10.总结 .................................................................................12
0.文档介绍
0.1 文档目的
团队全体成员希望通过本文档的撰写，能够对软件开发中的项目计划与分析有
初步的了解。
