ABSTRACT
Enterprise informatization and enterprise culture become the two most important factors
of influencing enterprise development are, how to realize the enterprise informatization and
enterprise culture construction, harmonious development and mutual promotion becomes a
necessary condition to realize the sustainable development of modern enterprises. Small and
medium enterprises in Wenzhou forefront of the development in our country, and made great
contributions to the development of Wenzhou economy and social development. But because of
the influence by the global financial crisis, small and medium enterprises in Wenzhou are subject
to certain constraints in the development in recent years. Therefore in order to accelerate the
technological transformation and industrial capacity of Wenzhou small and medium-sized
enterprise promotion, which must carry out overall informational construction, and promote
the rapid development of enterprises to use information technology. Although the Wenzhou
small and medium-sized enterprise has made some achievements in the process of
informatization, enterprises invested a lot of manpower, material and financial resources, but to
little effect,even a heavy burden to the enterprise, rather than enhance the competitiveness of
enterprises. One of the important reasons is which enterprises lack or ignore the construction and
implementation of information to match the corporate culture.
The main purpose of this paper is to research on small and medium enterprises in the
development of informatization and enterprise culture mutual to harmonious development. Study
on the relationship between through to the Wenzhou small and medium-sized enterprise
information construction and enterprise culture development, which analyses the factors
influencing each other with informatization and enterprise culture , promoting the harmonious
development and the existing problems, put forward relevant measures and proposals. Through
this study found a close link between the Wenzhou small and medium-sized enterprise
information construction and enterprise culture. Influence of the spirit of enterprise and
enterprise value for the development of enterprise informatization is the most comprehensive, its
effects are most significant, the three dimensions of business philosophy, business ethics,
corporate social responsibility in different extent external to the enterprise information
construction and enterprise information construction to produce certain effect.