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《DHL&IBM-物流中的人工智能》报告详尽探讨了人工智能在物流行业的应用及其潜在影响。报告由DHL和IBM共同发布,旨在揭示这一技术如何重塑物流行业的未来。报告由DHL Customer Solutions & Innovation的创新与趋势研究部门主导,并得到了IBM相关专家的贡献。
在21世纪的数字化革命中,人工智能(AI)正扮演着核心角色,它如同农业和工业革命一样,正在重新定义全球现代社会的许多方面。AI已经从研究实验室迅速渗透到我们的日常生活,许多消费者可能并未意识到他们每天都在使用包含AI的产品和应用。
在物流行业中,AI的应用前景广阔,从消费者端到企业端,再到工业领域,都有可能实现显著的采纳增长。随着大数据、算法、云计算和物联网等技术的进步,AI在优化物流流程、提高效率、降低成本以及增强决策制定方面具有巨大潜力。
报告详细讨论了以下几个关键领域的应用:
1. **自动化仓储与拣选**:AI通过自动化机器人和视觉识别系统,可以实现仓库内的高效拣选和库存管理,减少人为错误,提高准确性。
2. **预测分析与需求规划**:利用AI对历史数据进行深度学习,可以更准确地预测需求,帮助企业更好地规划库存和运输路线,减少过剩库存和运输延误。
3. **智能路线规划**:AI能够实时分析交通状况、天气和其他变量,优化运输路线,确保货物准时到达,同时降低燃料消耗和碳排放。
4. **供应链透明度**:区块链技术结合AI,能提供端到端的供应链透明度,帮助追踪货物位置,防止欺诈,提升供应链的安全性。
5. **客户服务与交互**:AI驱动的聊天机器人和虚拟助手可以处理客户查询,提供24/7的服务,提高客户满意度。
6. **风险管理与决策支持**:AI可以通过模式识别和异常检测,提前预警潜在的问题,如供应链中断,帮助企业做出快速反应,降低风险。
7. **无人驾驶运输**:无人驾驶车辆和无人机在最后一公里配送中的应用,可以提高效率,减少人力成本,特别是在复杂或危险环境下的物流任务。
8. **能源管理和可持续性**:AI可以帮助优化能源消耗,实现绿色物流,通过智能能源管理系统降低碳足迹。
报告还强调了AI实施的挑战,包括数据安全、隐私保护、法规遵从性和员工培训。为了成功地整合AI,企业需要构建一个包容性的文化,鼓励员工适应新技术,并与合作伙伴和监管机构密切合作,确保AI解决方案的合规性和道德性。
《DHL&IBM-物流中的人工智能》报告为物流行业提供了一个全面的视角,展示了AI如何改变行业的运营模式,为企业提供战略指导,以抓住这一变革带来的机遇。通过创新和合作,物流行业将能够利用AI的力量,实现更高效、可持续且客户导向的未来。
Powered by DHL Trend Research
ARTIFICIAL INTELLIGENCE
IN LOGISTICS
A collaborative report by DHL and IBM on implications
and use cases for the logistics industry
2018
PUBLISHER
DHL Customer Solutions & Innovation
Represented by Matthias Heutger
Senior Vice President, Global Head of Innovation
DHL CSI, 53844 Troisdorf, Germany
PROJECT DIRECTOR
Dr. Markus Kückelhaus
Vice President, Innovation and Trend Research
DHL Customer Solutions & Innovation
Gina Chung
Global Director, Innovation and Trend Research
DHL Customer Solutions & Innovation
PROJECT MANAGEMENT AND EDITORIAL OFFICE
Ben Gesing, Gianmarco Steinhauer, Michel Heck
DHL Customer Solutions & Innovation
IN COOPERATION WITH
Keith Dierkx
Global Industry Leader, Travel & Transportation
IBM Industry Academy
Dominic Schulz
Vice President, Hybrid Cloud Software DACH
IBM Deutschland GmbH
AUTHORS
Ben Gesing
Project Manager, Innovation and Trend Research
DHL Customer Solutions & Innovation
Steve J. Peterson
Global Thought Leader, Travel & Transportation
IBM Institute for Business Value
Dr. Dirk Michelsen
Managing Consultant, Watson & AI Innovation DACH
IBM Deutschland GmbH
SPECIAL THANKS TO
All the experts at IBM, DHL, and Singapore Management
University who contributed to make this story possible.
Today we nd ourselves in another transformational
era in human history. Much like the agricultural and
industrial revolutions before it, the digital revolution
is redening many aspects of modern life around the
world. Articial intelligence (AI) plays an increasingly
central role in this transformation. In recent years,
AI has come roaring out of research laboratories to
become ubiquitous and ambient in our personal lives,
so much so that many consumers do not realize they
use products and applications that contain AI on a
daily basis.
AI stands to greatly benet all industries, achieving
adoption leaps from consumer segments to enterprises
and onward to the industrial sector. Technological
progress in the elds of big data, algorithmic develop-
ment, connectivity, cloud computing and processing
power have made the performance, accessibility, and
costs of AI more favorable than ever before. Just as
the relational database found its way into core business
operations around the world – providing better ways
to store, retrieve, and organize information – AI is now
following a similar path. It is becoming an integral part
of every future software system and soon we will no
longer need to call it out as AI.
Already today, AI is prevalent in consumer-facing
applications, clerical enterprise functions, online and
ofine retail, autonomous mobility, and intelligent
manufacturing. Logistics is beginning its journey to
become an AI-driven industry, but the future is still
rife with challenges to overcome and opportunities
to exploit.
With this in mind, experts from IBM and DHL have jointly
written this report to help you answer the following key
questions:
What is AI, and what does it mean for my organization?
What best practice examples from other industries can
be applied to logistics?
How can AI be used in logistics to reinvent back office,
operational, and customer-facing activities?
Looking ahead, we believe AI has the potential to signi-
cantly augment current logistics activities from end to
end. As in other industries, AI will fundamentally extend
human
efciency in terms of reach, quality, and speed
by eliminating
mundane and routine work. This will
allow logistics workforces to focus on more meaningful
and impactful work.
We think there has never been a more exciting time for
collaboration between logistics and technology professionals
as they enable AI in logistics. We hope you will nd this an
insightful read, and we look forward to working together
to bring AI into your organization.
Yours sincerely,
PREFACE
Keith Dierkx
Global Industry Leader,
Travel & Transportation
IBM Industry
Academy
Matthias Heutger
Senior Vice President,
Global Head of Innovation
DHL Customer Solutions &
Innovation
PREFACE .................................................................................................................. 1
1 UNDERSTANDING ARTIFICIAL INTELLIGENCE ................................................ 3
1.1 Origin & Definition of AI ............................................................................................... 3
1.2 How Machines Learn: Three Components of AI .............................................................. 6
1.3 Trends Accelerating AI .................................................................................................. 9
1.4 Challenges & Risks ....................................................................................................... 13
1.5 Why Logistics? Why Now? ........................................................................................... 14
2 AI BEST PRACTICES FROM OTHER INDUSTRIES ............................................ 16
2.1 Consumer AI: Ambient Assistance in Everday Life .......................................................... 16
2.2 Enterprise AI: Working Smarter & Harder on Behalf of Professionals .............................. 17
2.3 AI in Retail: Personalized Online Experiences & Self-Learning, Replenishing Spaces ........ 19
2.4 Autonomous Transportation: AI Under the Hood ........................................................... 20
2.5 Engineering & Manufacturing: AI Shapes the Physical World .......................................... 21
3 ARTIFICIAL INTELLIGENCE USE CASES IN LOGISTICS ................................... 22
3.1 Back Office AI ............................................................................................................... 22
3.2 Predictive Logistics: The Next Operational Paradigm ...................................................... 25
3.3 Seeing, Speaking & Thinking Logistics Assets ................................................................ 27
3.4 AI-Powered Customer Experience ................................................................................. 32
3.5 Getting Started with AI in Your Supply Chain ................................................................ 33
CONCLUSION AND OUTLOOK ................................................................................ 36
SOURCES ................................................................................................................. 37
PICTORIAL SOURCES .............................................................................................. 39
Table of Contents2
1.1
Origin & Definition of AI
Artificial intelligence (AI) is not new. The term was coined
in 1956 by John McCarthy, a Stanford computer science
professor who organized an academic conference on the
topic at Dartmouth College in the summer of that year.
The field of AI has gone through a series of boom-bust
cycles since then, characterized by technological break-
throughs that stirred activity and excitement about the
topic, followed by subsequent periods of disillusionment
and disinterest known as 'AI Winters' as technical limita-
tions were discovered. As you can see in figure 1, today
we are once again in an 'AI Spring'.
Artificial intelligence can be defined as human intelligence
exhibited by machines; systems that approximate, mimic,
replicate, automate, and eventually improve on human
thinking. Throughout the past half-century a few key com-
ponents of AI were established as essential: the ability to
perceive, understand, learn, problem solve, and reason.
Countless working definitions of AI have been proposed
over the years but the unifying thread in all of them is
1 UNDERSTANDING ARTIFICIAL INTELLIGENCE
Understanding Articial Intelligence 3
that computers with the right software can be used to
solve the kind of problems that humans solve, interact
with humans and the world as humans do, and create
ideas like humans. In other words, while the mechanisms
that give rise to AI are ‘artificial’, the intelligence to which
AI is intended to approximate is indistinguishable from
human intelligence. In the early days of the science, pro-
cessing inputs from the outside world required extensive
programming, which limited early AI systems to a very
narrow set of inputs and conditions. However since then,
computer
science has worked to advance the capability of
AI-enabled
computing systems.
Board games have long been a proving ground for AI
research, as they typically involve a finite number of
players, rules, objectives, and possible moves. This essen-
tially means that games – one by one, including checkers,
backgammon, and even Jeopardy! to name a few – have
been taken over by AI. Most famously, in 1997 IBM’s Deep
Blue defeated Garry Kasparov, the then reigning world
champion of chess. This trajectory persists with the ancient
Chinese game of Go, and the defeat of reigning world
champion Lee Sedol by DeepMind’s AlphaGo in March 2016.
Figure 1: An AI timeline; Source: Lavenda, D. / Marsden, P.
AI is born
Focus on specic intelligence
Focus on specic problems
The Turing Test
Dartmouth College conference
Information theory-digital signals
Symbolic reasoning
Expert systems & knowledge
Neural networks conceptualized
Optical character recognition
Speech recognition
Machine learning
Deep learning: pattern analysis & classification
Big data: large databases
Fast processors to crunch data
High-speed networks and connectivity
AI Winter I AI Winter II
1964
Eliza, the first chatbot
is developed by Joseph
Weizenbaum at MIT
1997
IBM's Deep Blue defeats
Garry Kasparov, the world's
reigning chess champion
Edward Feigenbaum
develops the first
Expert System,
giving rebirth to AI
1975 – 1982
IBM's Watson Q&A machine wins Jeopardy!
Apple integrates Siri, a personal voice
assistant into the iPhone
2011
2016
AlphaGo
defeats Lee Sedol
1950 1960 1990 2010 2020
2000
19801970
2014
YouTube recognizes
cats from videos
Dartmouth conference
led by John McCarthy
coins the term
"artificial intelligence"
1956
Real-world problems are complicated
Facial recognition, translation
Combinatorial explosion
Limited computer processing power
Limited database storage capacity
Limited network ability
Disappointing results: failure to achieve scale
Collapse of dedicated hardware vendors
THE RISE OF AI
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