跨境电子商务英语-Unit-6-教案-教学设计.docx
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教学单元教案设计教学反思
授课周次
授课时间计划学时数4
教学单元
Unit 6 Cross-Border E-Commerce Order Management
授课方式
J理论课口实验（实训）课口上机课 口其他
教学目标
Unit Objectives
• Learn how to get potential orders by replying to pre-sale inquiries.
• Learn about placing an order.
• Learn how to follow the orders.
教学重点 及
难点
Key points:
• communicating techniques used in CBEC
• strategies of CBEC order management Difficult points:
• E-Commerce Order Management System
• customer relationship management
教学方法 与
手段
Teaching methods:
• task-driven teaching method and cooperative learning method
Teaching means:
• multimedia is given priority to and supplemented by a small amount of blackboard
teaching
教学过程
• Warming-up
Discuss about the problems the students have met when they shopped on CBEC
platforms. Instruct the students to generalize the solutions.
• Listening
Listen to the sentences of each part.
• Speaking
Practice and finish the exercises in the speaking section of each part.
• Reading
Key points: 1) Sales-related Inquiries and Replies
2 ) Order Management System
3 ) Order Confirmation and Follow-up Services
课外安排
• Homework
1) Finish up the exercises of reading 1, reading 2 and reading 3, check them next
class.
2) Go through the supplementary materials and finish the exercises.
3) Role-play the conversations and practice the useful expressions.
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