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精选范本
电子商务报表模块
目录
一、整体运营数据 ...................................................................................................................3
1、整体运营指标 .................................................................................................................3
2、网站流量分析 .................................................................................................................3
3、页面分析 .........................................................................................................................3
二、访客分析 ...........................................................................................................................4
1、新老访客价值分析 .........................................................................................................4
2、访客购买趋势分析 .........................................................................................................4
3、访客购买行为分析 .........................................................................................................4
4、访客首次购买行为分析..................................................................................................4
5、访客转化漏斗 .................................................................................................................5
6、访客转化率 .....................................................................................................................5
7、访客复购率 .....................................................................................................................5
8、访客活跃度 .....................................................................................................................5
9、访客留存率 .....................................................................................................................6
三、订单分析 ....................................................................................................................6
1、整体订单情况 .................................................................................................................6
2、订单明细 .........................................................................................................................7
3、访客订单 .........................................................................................................................7
4、订单趋势 .........................................................................................................................7
5、订单支付 .........................................................................................................................7
四、整体运营数据 ...................................................................................................................7
1、整体销售情况 .................................................................................................................7
2、商品转化流程 .................................................................................................................8
3、商品对比分析 .................................................................................................................8
4、商品四象限模型分析......................................................................................................8
5、分销渠道分析 .................................................................................................................8
五、整体运营数据 ...................................................................................................................8
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