顺义市场调研报告
目 录
序 言................................................................................................................................................1
1. 宏观经济与地区经济分析......................................................................................................................2
1.1 全国经济保持快速增长的良好势头..............................................................................................2
1.2 经济景气处于正常水平..................................................................................................................2
1.3 2003 年我国宏观经济有以下主要特征:.....................................................................................4
进出口保持高速增长....................................................................................................................4
固定资产投资大幅度增长............................................................................................................5
社会消费品零售总额平稳增长....................................................................................................5
物价水平总体平稳........................................................................................................................5
1.4 制约因素不容忽视..........................................................................................................................6
1.5 北京市国民经济保持快速健康发展..............................................................................................7
1.6 北京市旅游市场发展方向..............................................................................................................8
2.顺义整体市场分析..................................................................................................................................10
2.1 顺义区位说明................................................................................................................................10
2.2 顺义发展概况................................................................................................................................11
行政区划......................................................................................................................................11
经济情况......................................................................................................................................11
旅游资源......................................................................................................................................12
3.区域市场分析..........................................................................................................................................13
3.1 李遂镇简介....................................................................................................................................13
3.2 市场类型说明................................................................................................................................13
3.3 度假村市场分析............................................................................................................................14
区域市场分析说明......................................................................................................................14
供应量分析..................................................................................................................................16
产品分析......................................................................................................................................17
价格分析......................................................................................................................................23
个案点评......................................................................................................................................28
3.4 养老公寓市场分析........................................................................................................................38
老年公寓市场现状分析..............................................................................................................38
分析说明......................................................................................................................................39
样本说明......................................................................................................................................39
东方太阳城..................................................................................................................................39
北京太阳城国际老年公寓..........................................................................................................42
太申祥和国际养老中心..............................................................................................................44
对比分析......................................................................................................................................46
4 分析结论...................................................................................................................................................49
4.1 宏观经济健康、平稳、快速发展................................................................................................49
4.2 区域市场分析结论:....................................................................................................................49
度假村市场分析结论..................................................................................................................49