目录
一、项目概述 ...........................................................................................2
1.1 产品简介 .......................................................................................2
1.2 项目背景及现状分析 ...................................................................3
1.2.1 项目背景 ..............................................................................3
1.2.2 国内外现状分析 ..................................................................3
二、项目设计思路 ...................................................................................4
2.1 项目主要实施内容 .......................................................................4
2.1.1 校园生活服务 ......................................................................4
2.1.2 日常学习服务 ......................................................................5
2.1.3 周边旅游服务 ......................................................................5
2.2 项目实施计划 ...............................................................................5
三、项目设计技术与创新 .......................................................................6
3.1 APP 的设计....................................................................................6
3.2 APP 的制作....................................................................................7
3.3 APP 所提供的服务........................................................................7
3.4 APP 创新点....................................................................................8
四、市场运营 ...........................................................................................8
4.1 市场推广 .......................................................................................8
4.2 商业运营模式 ...............................................................................9
4.2.1、广告模式 ...........................................................................9
4.2.2、线上推广线下经营附属产品模式....................................9
