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Using Behavioural Insights to Help .pdf
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2024-03-23
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Using Behavioural Insights to Help Students Graduate from University
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Grow. Gather. Graduate.
Using Behavioural Insights to Help
Students Graduate from University
Dropping out of university is
associated with a heightened risk
of unemployment or long-term
welfare dependence.
Supported with funding from the
Try, Test and Learn Fund, BETA
designed a new behaviourally
informed app called ‘Grok’.
Grok aimed to improve university
completion rates by growing
student resilience through:
Reminding students to
connect with social groups
Challenging unhelpful
thoughts about setbacks
Delivering practical
wellbeing and study tips
‘Grok was an app worth downloading - it helps you
stay motivated, reflect on your self-identity/wellbeing
and stay on track when it comes to academics.’
The trial launched in
semester one 2020 at two
Australian universities
We evaluated the impact
of Grok on academic
performance, completion,
wellbeing and belonging.
4463 students
downloaded Grok
Feedback was
largely positive…
but overall app
usage was low
We found no significant
difference between those
who had access to Grok
and those who did not.
This could be due to the
app content, low usage
or impacts of COVID-19.
Mobile apps are highly accessible but maintaining user engagement is a
challenge. BETA could make Grok accessible to researchers for further
testing to understand its potential impact and broader application.
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