4.4 会员卡挂失登记表............................................................................................................34
4.5 会员卡补卡登记表............................................................................................................35
4.6 会员卡补磁登记表............................................................................................................36
5 系统升级方案 ................................................................................36
5.1 基础数据升级方案............................................................................................................36
5.1.1 会员数据 .................................................................................................................................36
5.1.2 会员卡数据.............................................................................................................................36
5.1.3 会员卡格式数据.....................................................................................................................36
5.2 积分数据升级方案............................................................................................................37
6 报表体系 .......................................................................................38
6.1 会员基本数据分析报表 ...................................................................................................38
6.1.1 会员基本信息统计分析报表................................................................................................38
6.1.2 会员生日名单.........................................................................................................................38
6.2 会员贡献度分析报表 .......................................................................................................39
6.2.1 会员卡和积分支付报表 ........................................................................................................39
6.2.2 会员刷卡频度分析.................................................................................................................39
6.2.3 会员消费按卡汇总报表 ........................................................................................................40
6.2.4 会员消费按卡类型汇总 ........................................................................................................40
6.2.5 会员消费按品类汇总报表 ....................................................................................................41
6.2.6 会员消费按消费组织汇总报表............................................................................................41
6.2.7 会员消费按性别汇总报表 ....................................................................................................41
6.2.8 会员消费年龄段分析 ............................................................................................................42
6.3 会员倾向性分析报表 .......................................................................................................42
6.3.1 会员消费商品明细报表 ........................................................................................................42
6.4 会员综合分析报表............................................................................................................43
6.4.1 会员卡积分及返利情况 ........................................................................................................43
6.4.2 会员消费四象限分析 ............................................................................................................43
6.5 卡分析报表........................................................................................................................44
6.5.1 卡回收情况报表.....................................................................................................................44
6.5.2 卡销售报表.............................................................................................................................44
6.5.3 卡销售绩效同比分析报表 ....................................................................................................45
6.5.4 卡销售收款员报表.................................................................................................................46
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