deserves to become an important resource for readers concerned either with the
creative industries or blockchain technology itself.”
—Richard Adams, Reader in Entrepreneurship, Bettany Centre for
Entrepreneurship, Craneld University, UK
“O’Dair’s book is a timely and important intervention considering the possibil-
ities of blockchain for the creative industries. Tight and compact, and drawing
upon interviews with key stakeholders, it provides a useful critical overview of
underpinning technology whilst developing innovative theoretical takes and out-
lining policy recommendations. Importantly, the legal grey area of this most dis-
ruptive of technologies, and its challenges to the ‘barbed wire’ of copyright law
is tackled, and O’Dair makes a convincing argument, echoing Gil Scott Heron,
that the revolution will be distributed.”
—Guy Osborn, Professor of Law, University of Westminster, UK
“This is an exciting and provocative look at a technology-enabled future for the
creative industries. Blockchain has disrupted the nancial services sector signif-
icantly; O’Dair charts in well-thought-through detail the way that the creative
industries too might experience a new democratising and disruptive wave of
innovation.”
—Jeremy Silver, CEO, Digital Catapult
“In this important book, Marcus O’Dair leads the way in dening what block-
chain and distributed ledger technologies will mean for the creative sector.
Beyond the hype, a huge transformation is occurring in the way we operate busi-
nesses of all kinds and in how we capture and share value in an online world.
Marcus’s work is a thoughtful, well-researched and balanced assessment of the
notion of ‘distributed creativity’ and its implications for policymakers as well as
for one of Britain’s most important economic sectors.”
—Helen Disney, Co-Chair, Committee for Public Good, Policy and Governance,
British Blockchain Association
“With this book Marcus brilliantly describes the opportunities for creative com-
munities and industries to benet through using blockchain based technology.
Cutting through the blockchain hype he draws his conclusions from a series of
in depth interviews with creative start-ups employing blockchain to solve issues
such as IPR and faster royalty payments. But Marcus also identies the barriers
that need to be overcome, and concludes with wide-ranging recommendations
that will allow the full benets to be realised.”
—Phil Godsiff, Senior Research Fellow, Surrey Centre for the Digital Economy,
Surrey Business School, University of Surrey, UK
