2
SuperData provides market intelligence on the online, digital and mobile games industry.
Every month we collect point-of-sale data directly from developers, publishers and payment providers,
across six major digital game categories: social games, free-to-play MMOs, subscription-based MMOs,
digital console, downloadable PC games, and mobile games. Based on the spending of 37 million unique
digital gamers, we are able to provide an accurate reading of the global digital games market, identify
key industry trends, offer reliable forecasts, establish market share, and evaluate marketing spend.
SuperData offers insight into the next generation of interactive entertainment.
Using our proprietary panel of 37 million unique digital gamers, we establish key industry benchmarks
such as monthly active users, conversion rates, average revenue per paying user, and title-level
revenue estimates. Combined with qualitative consumer studies, customers use our data to evaluate
their performance, identify key growth opportunities, assess revenue potential, optimize their efforts,
and better understand their audience’s wants and needs.
About
Who we are.
SuperData | Digital games market intelligence
For a more detailed overview and explanation of our methodology and data collection, please refer to our website: http://www.superdataresearch.com/methodology
For an explanation of our terminology, please visit: http://www.superdataresearch.com/terminology
Copyright © 2014 SuperData Research. All rights reserved. | www.superdataresearch.com | www.videogamesintelligence.com/monetization
