SJTU campus wifi pattern mining and analysis
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Demographic prediction is an important component of user profile modeling. Accurate prediction of users’ demographics can help many applications, ranging from web search to behavior targeting.
In this project, we focus on how to predict mobile Internet users’ demographics of gender, age and college of students on campus, based on spatial-cyber-semantic analysis (including user trajectory and pattern extraction, user online web page analysis and semantic mining on user search keywords), using dataset collected from SJTU campus Wi-Fi networks.
The prediction accuracy of the ensemble model is around 85%.
System framework
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![Alt Text](https://raw.githubusercontent.com/qiangsiwei/campus_wifi_analysis/master/figure/00.png)
Code organization
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![Alt Text](https://raw.githubusercontent.com/qiangsiwei/campus_wifi_analysis/master/figure/c.png)
Data set summary
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![Alt Text](https://github.com/qiangsiwei/campus_wifi_analysis/blob/master/figure/01.png)
Users' observation and online time during 24 hours on a typical weekday
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![Alt Text](https://github.com/qiangsiwei/campus_wifi_analysis/blob/master/figure/02.png)
Users' online behavior from HTTP aspect
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![Alt Text](https://github.com/qiangsiwei/campus_wifi_analysis/blob/master/figure/03.png)
Users' online behavior from keyword aspect
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![Alt Text](https://github.com/qiangsiwei/campus_wifi_analysis/blob/master/figure/04.png)
Users' spatial matrix of different semantic locations for various age groups
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![Alt Text](https://github.com/qiangsiwei/campus_wifi_analysis/blob/master/figure/05.png)
Users' posterior probability comparison of keywords for different genders
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![Alt Text](https://github.com/qiangsiwei/campus_wifi_analysis/blob/master/figure/06.png)
Model's accuracy with different classifiers
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![Alt Text](https://github.com/qiangsiwei/campus_wifi_analysis/blob/master/figure/07.png)
Model's accuracy with different feature dimensions
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![Alt Text](https://github.com/qiangsiwei/campus_wifi_analysis/blob/master/figure/08.png)
Most important features in different tasks
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![Alt Text](https://github.com/qiangsiwei/campus_wifi_analysis/blob/master/figure/09.png)
Model's accuracy with different tasks
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![Alt Text](https://github.com/qiangsiwei/campus_wifi_analysis/blob/master/figure/10.png)
Model's overall performance
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![Alt Text](https://github.com/qiangsiwei/campus_wifi_analysis/blob/master/figure/11.png)
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