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Presentation - IBM Cloud Computing (3)
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2012-10-13
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Presentation - IBM Cloud Computing (3)
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© 2011 IBM CorporationIBM Confidential
1
Cloud Computing
Ralph H Rudd
Client Technical Advisor
IBM General Business
© 2011 IBM CorporationIBM Confidential
Three years ago,
we started
describing the
Smarter Planet
we saw emerging,
fueling innovation
across industries.
Manufacturing
Resource
Management
Telecom
Neonatal
Care
Trading
Traffic
Control
Fraud
Prevention
Law
Enforcement
Smarter Planet Driving Innovation and Transformation
© 2011 IBM CorporationIBM Confidential
Smarter Computing
— an IT system that incorporates three capabilities
Integrated Data: Create insights
Remove barriers to harnessing all available
information and unlock insights to make
informed choices.
Optimized Systems: Increase performance
Remove financial barriers by driving greater
efficiency and performance, tuning to each
workload.
Managed in the Cloud : Drive innovation
Remove barriers to rapid delivery of new
services and reinvent business processes to
create value
Virtuous
Cycle
Smarter Computing
© 2011 IBM CorporationIBM Confidential
Cloud Computing - NIST* Definition
(*National Institute of Standards and Technology)
Cloud computing is a model for enabling convenient,
on-demand network access to a shared pool of
configurable computing resources (e.g., networks,
servers, storage, applications, and services) that can be
rapidly provisioned and released with minimal
management effort or service provider interaction.
but ….. this is a
technology centric definition
© 2011 IBM CorporationIBM Confidential
Line of Business
Goal: Get applications into market faster
• Deliver differentiated, higher-value solutions
• Manage multiple segments and channels
Business Development
Goal: Capture new business opportunities
• Address new market segments with as-a-Service delivery
models – flexible pricing, self-service, web based
Lenses
of Cloud
Application Developer
Goal: Get applications into production faster
• Rapid deployment of dev/test/production services
• Leverage existing SaaS functions
• Leverage turn-key solutions, standard patterns
IT Operations
Goal: Optimised IT & Efficient IT
• Extract and manage the most value from HW, SW, Labour
• Consolidate, Virtualise, Standardise, Automate, Optimise
• Improve QoS
• Leverage compute resources outside of the datacentre
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