The Development of E-commerce
Value creation in e-business Amit R, Zott C. Value
E - c o m m e r c e f r o m t h e E n g l i s h E L E C T R O N I C C O M M E R C E , a b b r e v i a t e d a s E C . T h e
c o n t e n t s o f t w o , t h e f i r s t e l e c t r o n i c , a n d t h e o t h e r i s c o m m e r c i a l a n d t r a d i n g a c t i v i t i e s . E -
c o m m e r c e c a n b e s e e n a s s i m p l y t h e u s e o f s i m p l e , f a s t , l o w - c o s t e l e c t r o n i c m e a n s o f
c o m m u n i c a t i o n a r e n o t m e t b u y e r s a n d s e l l e r s t o c o n d u c t a v a r i e t y o f b u s i n e s s a c t i v i t i e s .
I N T E R N E T W i t h t h e t e c h n o l o g y b e c o m e m o r e s o p h i s t i c a t e d , t h e r e a l d e v e l o p m e n t o f e -
commerce will be built on the INTERNET technology. Therefore, e-commerce can be seen on
t h e I n t e r n e t i s a n o p e n n e t w o r k e n v i r o n m e n t , b a s e d o n b r o w s e r / s e r v e r a p p l i c a t i o n s , t h e
realization of consumers shopping on the Internet, ncrea transactions between businesses and
on-line electronic payment of a new type of commercial operation.
E - c o m m e r c e i n C h i n a b e g a n i n 1 9 9 7 . C h i n e s e g o o d s o r d e r s f o r t h e s y s t e m ( C G O S ) ,
C h i n a C o m m o d i t i e s T r a d i n g C e n t e r ( C C E C ) , a v i r t u a l “ F a i r ” a n d o t h e r l a r g e - s c a l e e -
c o m m e r c e p r o j e c t s h a v e b e e n l a u n c h e d i n 1 9 9 7 , C h i n a h a s o p e n e d t h e p r e l u d e t o t h e e -
commerce. In 1998, “the capital of e-commerce project” launched in 1999 and “8848 on-line
supermarket”, marks the beginning of Chinese e-commerce into the period of rapid growth,
Chinese e-commerce which “officially started.”
In recent years, China’s e-commerce although speculation is in full swing, but the actual
promotion process, but also the effect of e-commerce remain at the primary level, in particular
t h e r e l e v a n t l a w s a n d r e g u l a t i o n s a r e i m p e r f e c t , t h e s o c i a l c r e d i t s y s t e m h a v e y e t t o b e
improved in the To a certain extent, impeded the development of e-commerce. By recalling
China’s development of e-commerce, e-commerce on the current situation, problems, analyze
t h e c a u s e s , a n d p u t f o r w a r d s o l u t i o n s t o t h i s p r o b l e m a n d l o o k f o r w a r d t o t h e f u t u r e
development of the market.
Wh e n t he te chn ol ogy b ub ble b urs t in 20 00 , t he cr azy v alu at io ns fo r o nli ne c omp ani es
vanished with it, and many businesses folded. The survivors plugged on as best they could,
e n c o u r a g e d b y t h e g r o w i n g n u m b e r o f i n t e r n e t u s e r s . N o w v a l u a t i o n s a r e r i s i n g a g a i n a n d
