C O N S U L T I N G
Proposal Writing
Re-using Material
Reusable Material -- text or graphics from previous
proposals that address similar requirements
Don’t throw boilerplate together and call it a
section
Clients/evaluators know when they’re reading
generic text, and resent it!
Thoroughly review and modify any text or graphics
you reuse
Tailor the material to the client and the RFP
Commonly reused material - qualifications, client
profiles, resumes, statistics, capabilities,
graphics
Always dangerous to reuse technical
solutions/approaches